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Merchant Services Agents, ISOs, Reseller Sales Partners

Become a Merchant Processing ISO, Agent, Reseller or Sales Partner for merchant services and credit card processing. Selling merchant services with our credit card processing ISO agent program has been proven to be one of the most lucrative sales careers for people looking to succeed in sales. Get the largest commissions, the best sales tools and sales support.

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This web page is provided by a preferred partner of the North American Bancard Agent Program. All information obtained on this site is shared with North American Bancard Agent ISO Recruiting.
Shaw Merchant Group's goal is to provide updated information and assist you in your research.

Company logos, names, and trademarks mentioned on this site belong to their respective owners.

All merchant related products and services are referred to North American Bancard for first right of refusal, North American Bancard is a registered ISO of Wells Fargo Bank N.A., Walnut Creek CA, of BMO Harris N.A., Chicage, IL and The Bancorp, Philadelphia, PA. Trademarks on this site belong to their respective owners.

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How to Sell Merchant Services - How to Become an ISO for Credit Card Processing - Best Merchant Services to Work For - Best Merchant Services Affiliate Program - Best Merchant Account Referral Programs - Merchant Services Residual Income - Merchant Services ISO Registration

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North American Bancard Agent Program - Best Credit Card Processing ISO Programs

Selling Merchant Services - A Step-By-Step Process

As you might already realize, selling merchant services, such as credit card processing, can be extremely lucrative. Below are the steps that you can take to get into this fascinating business, starting with finding your first leads:

Step 1: Find Your Prospects - First, you need to start thinking about where your prospects are. What sort of businesses do you want to sell to, and where can you find them? Your best bet is probably to find businesses that are currently in need of merchant services, since it's much easier to persuade a merchant if he isn't already signed up with a competitor. You can find out what new businesses have opened up in your area by joining your local chamber of commerce or professional business associations. Being able to interface with business owners in person will give you a huge leg up over the competition. You might also try looking in your local newspaper for local stores that have just opened up.

Step 2: Make a Sales Pitch - Sometimes your ISO will provide you with a sales pitch, but you might be better off making one of your own that you adapt to your situation or niche. In general, though, just put yourself in the shoes of your prospect? What do they really want? Your sales pitch should revolve around that. If you don't know enough about your potential customer yet, ask him. Have him tell you about his sales, what kind of industry that he's in, and whether most of his transactions are done online or at his physical storefront. This will give you an idea of how to serve his unique needs. Ask your prospect if he'd like to customize his solution using your products, and then help him put his ideal credit card processing setup together. In this business, you'll want to ditch any high-pressure sales tactics when selling merchant services. Since you will have a long-term relationship, the prospect needs to feel comfortable that he got exactly what he wanted.

Step 3: Sell It - Once you have figured out what your prospect needs and taken the time to come up with a good solution, schedule a time for another meeting. It shouldn't take more than twenty minutes or so to pitch your idea. You might want to put a power point presentation together, or something similarly visual to get your point across. Be very clear in the language you use, by the way. Make sure that it's nothing too obscure that will confuse the merchant. Also, don't be overly detailed—the merchant is only really going to care about how the solution will serve his ends. Just focus on telling him how it's going to save him time and money.

Step 4: Close the Deal - If your prospect is ready to move forward, then get started as soon as possible. Don't put it off; make sure to work while the merchant's “buying temperature” is hot. Fill out the application for the service right then and there if you can.

Step 5: Stay Involved - Since you will be making residual income from this person, make sure that you build a relationship with them over the long-term. Don't just sell to them and disappear. Your residuals depend on their staying with your service, so customer retention is important. In addition, many of your future prospects will come through word-of-mouth from your current prospects if you do your job right. It's extremely important to have a good reputation because people will certainly hear about you through the grapevine, and you're going to want them to hear good things—your business depends on it.

Step 6: Keep Funneling Sales Through Your Pipeline - In this industry, things run a little slower than usual, since you're dealing with the complexities of another business. It is the nature of B2B sales, so you might be working to close a deal for weeks. This is why it's important to multi-task, and to always be working on more than one account at a time. Meet with as many merchants as is reasonable, and make sure to do your best revive any leads that seem to have cooled off and disappeared. Always be in the process of signing up new merchants, and don't let yourself idle for too long. This is the best way to build up a large volume of residuals over time.

For everything you need to know on "Selling Merchant Services" <-- Click the link.

How to Become a Payment Processor : Credit Card Merchant Processor

Merchant services is one of the hottest industries in the country. Merchant services can surely be lucrative, but one of the first things that you will need to learn about merchant services is that there are a variety of services that fall under the umbrella of being in merchant services. One of those is payment processing. If you want to achieve a higher income, more streams of revenue, and a better relationship with your merchant clients, then one of the options that you may be considering is becoming a payment processor.

A payment processor is one of the most essential roles in the payments process. However, becoming a payment processor is somewhat difficult if you don’t know the proper steps and the benefits of becoming a payment processor facilitator. If you’re ready to become a payment processor, but don’t know where to start, then this guide will give you valuable insight that will show you how to enjoy the benefits of becoming a payment processor while also being aware of the potential drawbacks.

Benefits of Becoming a Payment Processor

One of the reasons that so many merchant services providers flock towards becoming a payment processor is that it does come with a number of benefits that make it absolutely the right choice for some. In order to make the decision for yourself whether you want to become a credit card processor you need to get to know the benefits of being a payment processing company a bit more. Here are some of the most well-known benefits of becoming a payment processor for merchants and businesses.

Revenue Streams

Most people that want to branch out to being a payment processor and create a more robust product offering are doing so because they want to diversify and expand their income streams. When you are a payment processor, you will be making money from payment processing in a variety of ways. This can help to reduce the risk involved in being in business and make it more feasible to have success in merchant services. While there is undoubtedly more responsibility and some more work involved to get things going, you can certainly experience improved and more stable income as a result of becoming a payment service provider.

More Control

One of the best aspects of running your business as a payment processor is that when you are a payment processing company, you have more control over the entire process. This means from the underwriting to the actual payment processing, your business will be involved. While some see more work in this arrangement, others see an increased opportunity to optimize and improve the process in a way that most directly benefits your business model. You’ll be able to evaluate risk and other factors in the way that you see fit and place importance on the factors that you think are important. While this does increase liability and put more of the burden on your business, it also could allow you to explore opportunities that you might not have been able to before and have real influence on the industry.

Streamlined Support

As a merchant services reseller, there are some benefits such as being able to outsource customer support. However, there comes a point where each professional must decide whether this is a benefit or a liability. Outsourced customer support or the act of passing on your customer to another company for tech support can feel bloated and inefficient. When you are a payment service provider, you will have more freedom to handle customer support on your own. This can mean that your customer support is a better experience overall. It will mean faster service times, more direct communication, and increased trust between you and your customer. This all leads to greater customer loyalty and overall a better business outlook.

Steps to Becoming a Payments Processor

Though the concept of becoming a payment processor is somewhat easy to understand, the process does take time and effort if you want to have success. Here are the most important steps that you need to take if you want to become a payment processing company.

Registration/Paperwork

Perhaps the most important step is a good foundation. For a payment processing company, this often means registering with the proper authorities and making sure that you have all necessary paperwork in order. Be sure to do this before anything else, as it could leave you open to liability down the road.

Hire Staff/Facilities

The next thing you will have to do is build the infrastructure of your team and company. For payment processors, this means hiring staff and renting facilities that will house your business and carry out business functions for you.

Build Workflow

Now that you have all the permanent aspects in place for your business, it’s time to build the wireframe of your processes and workflow so that your business and employees understand how the business works.

Market Services

When you have everything set up, you can begin to get clients and market your services to anyone that can benefit from them. You will also build selling and commission programs to attract agents. This creates a funnel of clients and sets up your business for success into the future.

How to Start an Online Payment Processing Company

One of the most lucrative fields that you can get into as a salesperson is selling to other businesses. Unlike most end consumers, business owners keenly understand the value of investing wisely in long-term solutions, and not merely throwing away their money on something cheap. If you want to truly contribute value to other business owners, while making a decent paycheck every month yourself, one of the best ways to do that is to offer quality merchant services. You will be invaluable to your clients, and if you serve them well, they will continue to look to you for ways to make their business more efficient.

Why start selling merchant services on your own, though? Isn't that a lot more work? What are the benefits if you're already working in a commission-based kind of job? Well, here are a few of the major ones:

More Control - Even if you're working in a field where you get a relative amount of independence, like in sales, you still don't have complete control, and your whole work life revolves around satisfying someone else's numbers. You may have your own personal selling style, but the overall strategy that the company follows—the direction in which “the ship” is being steered—is not determined by you, but by someone else. This may not be such a bad thing for some people, but it also means that your livelihood is ultimately in someone else's hands. What if the owners of the company that you work for make a dumb decision that spells the end of the business? You will have to suffer the consequences anyway, even though it wasn't your fault.

More Cash - Of course, if you start your own merchant services business, you have the potential to make a lot more money than someone who doesn't. If you're an independent contractor, at the end of the day, the people above you are raking in the most money. Sure, as a salesperson, you might make a hefty percentage of that, but the fact of the matter is that your potential for financial growth is stunted. If you have a business that you control yourself, it is basically up to you how much money you want to make, and you keep more of the fruits of your hard work.

The Potential for Scale - The thing about a normal job, even a sales job, where you're working for someone else, is that you rarely have the possibility to scale things up. In other words, you can't “replicate” yourself by hiring someone else to do some of your tasks, and this can greatly reduce your long-term income potential. When you start a merchant services business, you can choose to run it in many different ways, but one way is to outsource the work slowly until your business can practically run on its own. For true residual, passive income, this is the kind of situation that you will want to be in. This is what makes it possible for you to work because you want to, and to make money even in your sleep. You just can't do this when you work for someone else.

Now, you may be thinking: How do I start a merchant service business? Maybe you've been a salesperson for awhile—maybe you've even been selling POS equipment and other important retail tools—but you're not sure how to make that leap into selling for yourself.

Well, unless you've invented and designed your own solutions, you're going to have to start by forming a partnership with a merchant services agent program that you believe in. They're going to have to make a product that you can really get behind because, if you're building a business for yourself, most of your money is ultimately going to come from the back-end, from repeat customers. This is why it is so important to take a step back and think about quality above anything else. By all means, find a program that is lucrative, but don't ever sell a product that you wouldn't feel enthusiastic about using yourself. In the end, this is what is really going to create repeat business.

What traits do you look for in a merchant services agent program, then? Don't be taken in by any fancy bells and whistles. Basically, these are the things you are going to want to see:

A History of Reliability - Again, there's no sense in selling shoddy services or products. Look up reviews of the company and decide if they are any good. Research their products and make sure that they are user-friendly. Find a way to use them if you can. The easiest products to sell are the ones that are actually good because they basically sell themselves time and time again.

Generous Revenue - Share Since this is going to be the core of your business, you are going to want to find a merchant services partner program that gives you a good cut of the sales. If you're doing all the work of finding and maintaining leads, then you need a fair percentage of what that customer is paying.

Residual Income - Part of what makes selling POS services so lucrative is that there is often a monthly fee involved or else the merchant services agent program takes a percentage of the user's sales. As a partner, make sure that you have access to a significant portion of that long-term income as well. This is what is going to pay you month after month, even long after you have made the initial sale. This is where most of your money is, really.

Lots of Options and Flexibility - The company you work with should have lots of different options when it comes to revenue sharing, that way you will be able to build a strategy out of the one that best suits your business.

So, what specific company can you go with that will fulfill all of these needs? There are a few, but one of the best and most reliable is North American Bancard. We provide real value to their clients, so you should have no trouble working with them and building a stream of residual income from their products. Ultimately, though, just focus on solving your customers' problems and finding a company that can help you do that, and you should be able to start your own merchant services business.

Crypto Payment Gateway : Accepting Bitcoin Payments : Cryptocurrency Merchant Account

The cryptocurrency industry is booming, with over 1.1 million transactions per day through Ethereum alone. And even though most retailers are still wary of accepting bitcoin payments, the list of companies that accept cryptocurrency payments is growing continuously.

As more and more online and offline brands start accepting cryptocurrency payments, the number of people willing to use it increases as well. You can, too, start receiving crypto payments from clients around the globe. But first, you should know how it works, the potential benefits and drawbacks, and how you can start accepting bitcoin and altcoin payments on your website and physical store. Let's discuss all of that and more below.

It's exactly what it sounds like; using cryptocurrency to make payments for services and goods. However, it should be noted that crypto has not yet become a legal currency anywhere around the globe except El Salvador, which only accepts bitcoin payments. Nevertheless, you can trade crypto in most countries as if you're trading a property.

You can trade Bitcoin, Ethereum, Litecoin, Ripple, Dash, Monero, etc., on exchanges like Coinbase, Kraken, Bitfinex, Coinmama, and Binance, etc. Still, many online and offline merchants accept cryptocurrency payments, including AT&T, Microsoft, KFC, Starbucks, Namecheap, Whole Foods, NewEgg, and so on.

Since cryptocurrencies are typically designed for easy peer-to-peer transactions, receiving cryptocurrency payments is as straightforward as sending coins from one wallet to another. The customer can use their phones to scan the QR code or copy the hash code of the merchant's wallet and make a transfer without involving any intermediary......... Read More

Facts About Selling Credit Card Processing Services

If you want to enter into the massive merchant services sales industry, then we would like you to stop right there. Before taking the plunge, there are a few things you should know. You need to have a clear idea of this industry and whether a credit card processing sales job is even your cup of tea or not.

We will help you know some simple yet important facts about selling credit card processing in this guide and will also provide you with useful tips to jumpstart your career as a merchant services agent. So with that said, let’s get started:

Before we move towards knowing some important facts about the merchant services sales agent programs, the question that might come to your mind is, why bother knowing these things? Well, to be honest, there are a lot of factors involved when it comes to getting merchant services sales jobs, it’s not as easy as approaching the merchant, pitching the service and closing the deal.

Things can be both easy and difficult, which is why you need to set your expectations straight. So instead of jumping into a river without gauging its depth, it is better that you know how deep it runs. Therefore, we will tell you both the good and the bad of the merchant services sales industry.

These advantages and drawbacks will help you understand what to expect from it and whether it is the right field of work for you or not. So follow along and learn some of the most important things about selling credit card processing............. Keep Reading

How to Calculate Residual Income: Selling Merchant Processing Services

Are you going through different merchant services sales jobs and thinking if you can make enough money from selling merchant services to afford a luxurious life? Well, the answer to this depends on how much work you put in. Since you will be relying on the commission and monthly residual income you get for each sale, your earnings will directly be dependent on how much you sell.

However, we have created this guide to give you a general idea of how to calculate your earnings and the things to consider when looking at the residual income structures offered by the merchant services agent programs. That being said, let’s dive right in:

How Much Can I Earn Selling Merchant Processing?

The first question that comes to mind of everyone taking up the merchant services sales jobs is; how much will I earn? And that question is fair because you need to pay the bills and keep your belly full. So to know how much you can expect if you become a credit card processing agent, you need to know about the sources of your income.

In merchant processing sales jobs, you have two ways to earn the greenbacks, the first one is by selling merchant services to the merchant. The second one is by selling/leasing the equipment like POS terminals. Now the most lucrative between both is the former one because by getting the merchant onboard, you will be getting residual income for as long as he is using your credit card processing company.

The second one is also not bad if you can manage to lease out or sell a couple of machines per month. You can combine both to increase your revenue as well, but since residual income is the most practical and long term earning approach, we will focus on it for this guide........ Keep Reading

Starting a Payment Processing Business

Credit cards are all the rage in the USA and have been for decades, and six out of ten Americans have at least one credit card. The number of credit card users has been growing each year exponentially. People use them as the primary mode of payment. Similarly, debit cards are widely used online payment substitutes, and the number of new users is rising worldwide. Today, debit card usage accounts for 25% of all purchase volume which was 13% in 2005.

Moreover, there were 45 billion dollars in credit card transactions in the year 2019. It means more volume of the transaction will increase demand for credit transaction processors. Payment processing companies act as a bridge between the merchant and the customers making the payments. This industry may be competitive, but it’s true that it can be very profitable. Do you want to become a merchant service agent, or wondering how to start your own payment processing company? If yes, then read on to learn how to become a credit card processor.

How to become a credit card processor in 4 simple steps?

You might think it’s simple to become a credit card processor, but it is not as simple as it sounds. In fact, it is more than project projection, payment terminal, and POS options to get things started. Follow these steps if you are on a mission to becoming a merchant service provider........ Continue Reading

Guidelines: Becoming a Merchant Service Agent or ISO

Are you excited to become a credit card processing agent? Do you want to start a credit card processing company? If your answer is YES, then you have come to the right place.

In this article, I am going to teach you ways to start a successful credit card processing reseller business. I am also going to take you through the fine details of planning, setting up, and running a successful credit card processing company.

You are going to learn about what it takes to become a successful credit card processing agent, how to conduct market and niche research, how to create a great business plan, how to get funding for your venture, and also tips to run a successful credit card processing company.

It is important to note that when you become a credit card processing agent, you will be helping corporate and businesses to process payment for their customers.

Your credit card processing services will involve offering the platform and equipment to facilitate the sending, approval, and processing of payments and transactions between customer’s bank accounts and your clients' bank accounts........ Continue Reading

How to Become a Registered ISO for Providing Merchant Services

If you’re looking to make a name for yourself in the merchant services industry, then you have probably, at one point or another, considered becoming a registered ISO. In the merchant services industry, becoming a merchant services ISO is one of the highest levels that you can achieve. Becoming an ISO is a highly desirable position to be in because it opens up your earnings to an entire new world of potential. You’ll gain access to more revenue streams and you will also be able to market your services under your own unique brand instead of having to operate under the umbrella of another company.

However, the process of becoming a registered ISO is not one that happens overnight. Becoming an ISO requires that you have a large budget for paperwork, legal, and administrative expenses. You will need a considerable amount of resources to become an ISO in a timely manner and have success in the transition process. This short guide will show you the steps that you will need to take if you want to become a registered ISO and enjoy the benefits that the status has to offer......... Read More

Make HUGE Income Selling Merchant Processing Services

Do you want to become a merchant services agent but don’t know how to make a massive income selling credit card processing? Well, don’t fret, we will help you not only choose the best career in the merchant services field, but we will also help you understand how you can truly help your merchants save tons of money in fees while doubling your own income. If you are excited to know all of this then we suggest that you stick to this guide till the end: +

Which Career to Go For?

When you are selling merchant accounts, there are different models that you can choose from. You can go for the typical model of trying to reduce the fee paid by merchants in credit card processing. Or, you can also try to eliminate this fee, yes you read it right, you can make it vanish. The latter one is a more attractive career option as there are more chances of earning a decent amount. Most of the agents selling credit card processing will be trying their level best to reduce the fees that businesses pay for each transaction. However, if you come with your zero-fee solution, then who wouldn’t get your services? Every business likes to make as much profit as it can, which is why you will have a better chance of converting the merchants. Besides the merchants, you will be making way more money than you would’ve made when trying to reduce the merchant’s fee. Now you might be thinking, what is this zero-fee merchant services reseller program? Well, why not we explain it to you in detail and show you how it can increase your income...... Read More

North American Bancard is 2022 ISO of the Year: Voted Best ISO Program by Shaw Merchant Group

NAB believes in the American dream of opportunity for everybody. We believe in it because we live it daily. North American Bancard opened for business on day one the same way many entrepreneurial companies do - with just one employee and NO money coming in. Now, we have over 900 employees and process billions annually.

NAB has achieved success following the simple-focused mission of assisting businesses grow and prosper. Today, we have over thousands of happy merchants and credit card processing ISO partners that can back up our commitment to that mission. By providing the best free equipment, industry-leading customer service and agent sales support, and the guaranteed best processing rates, we help our merchants grow because they have more cash to spend on their business-building needs. Our merchant processing ISO partners benefit just as much. With unrivaled support, flexible compensation, and innovative, one-of-a-kind sales and management tools, our ISO partners have more money and time to spend on their own business-building projects. By providing every type of payment processing solution, we ensure our ISO partner program agents have the ability to offer customized solutions to help drive both their and their merchants' success!..... Read More

Top Merchant Services Agent & ISO Programs

If you've done any research at all, you've probably already realized that getting into the credit card processing field can be extremely profitable. Just about every serious business needs a merchant account, so the number of prospects that you could work with are countless and the market is ever-expanding as the economy recovers.

You might also realize, though, that becoming an ISO or starting a credit card processing company yourself can be expensive, but luckily this is not your only option when you're looking to break into this field. One of the best ways to get into the credit card processing industry is to start your career out as a merchant sales agent. The upfront costs are minimal, and you can learn the business inside and out with a lot of room for growth. It's one of those coveted sales positions where you not only get commission at the time of the sale, but you usually receive residuals for the life of the account............ Read More

What is the Best Credit Card Processing ISO Program

Are you looking for the best merchant services ISO agent program? As a merchant services agent, you must be quite attentive about how to find the best program for your payment processing business. Well, you should search no longer because you can use the best merchant services agent program in the country. There are many reasons why we have become the best credit card processing agent program for credit card processing sales agents and ISO's. First of all, we give you a 100% guarantee of satisfaction for you and all your merchants. With our high quality service, you can sign up business owners and merchants with self-reliance..... Read More

Is Selling Merchant Services a Good Job

Wondering if selling merchant services is a good career for you? Maybe you are about to become a merchant services agent but don’t know how secure this industry’s future is? Well, to help you have the answers to both of these things, we have created this in-depth guide.

We will go over the growth potential of the industry, the benefits of joining the merchant services agent program, its potential pitfalls, and whether you can become a good merchant services sales rep or not. So with that said, let’s get started:

How Is The Industry Doing?

Before jumping into the river, you need to gauge its depth to see if it’s even worth it to swim in it or not. The same is with doing business in any industry; you need to know its performance and potential. So when it comes to credit card processing, the good thing is that this industry is growing at a rapid pace, and the future is promising as well. Let’s see some stats for a more accurate picture:

As of January 2020, 191 million adults owned credit cards
Consumers spend 18% more when using a credit card instead of cash
Credit Card processing fees paid by merchants in the U.S. were $7 billion in 2017.
Around 500,000 applications are processed for credit cards per day

As you can see, an insane amount of people own credit cards, and the number is increasing day by day, plus people spend more when using credit cards. This clearly indicates that more and more merchants will be compelled to get a credit card processing service, and that’s where you will shine by selling merchant services. So by seeing all of this, it is safe to say the future of this industry is safe.

Benefits of Selling Merchant Services:

Now, of course, when it comes to actually being involved in the action, you will come across both the benefits and the drawbacks. We will first touch on a few key advantages of entering into this business so you can have the insights to set your expectations straight. Then, we will move towards the drawbacks........ Continue Reading

Selecting the Best Merchant Services ISO Agent Program

Are you planning to become a merchant service provider? When it comes to merchant services, there are thousands of merchant services agent programs for you to choose from. It is very exciting to become a merchant services provider. However, without the necessary information and details, it is very easy for you to fail. The merchant services business is both complex and lucrative. There are several merchant services ISO agent programs available. Choosing the one to suit your specific needs can be very tricky, but luckily we are going to give you expert advice and tips on choosing the best one. Some factors to consider in order to become a merchant service provider include the tools offered by the company you chose, technology use, and customer supports. This article paints a clear picture of what a great merchant services agent program should look like.

9 Characteristics of a Good Merchant Service ISO Program

The following are some of the key characteristics that define a reliable merchant service ISO program. A company with the following traits increases your chances of being successful in starting a credit card processing business.

Exceptional Customer Service

This is one of the most critical characteristics of a good merchant services ISO agent program. However, it is one of the most overlooked things when an agent wants to become a merchant services ISO and when seeking out an ISO partner. In the merchant services business, the worst-case scenario would be to receive complaints from your clients, and you are unable to get in touch with your merchant services agent program. This can really ruin your business. It is a great practice to look for merchant services ISO agent program that provides 24/7 customer support. In addition, the customer care representatives should be able to attend to any questions, both general and technical, within the shortest time possible............ Read More

How to Sell Merchant Services Over the Phone

If you have been in sales for long, then you know what it is like to try to sell software and other solutions over the phone. It’s a tough industry and job that requires hard work, patience, and a winning formula. Calling someone is easy--convincing them to stay on the line is hard. If you are in merchant services sales and want to increase your phone sales and your overall revenue, then this short guide is a must have. In this short tutorial, we will cover some of the key tips to having success in merchant services and conducting merchant services sales over the phone with maximum optimization and earnings potential.

Difficulty of Selling Merchant Services Over the Phone

When you think of selling merchant services over the phone, your mind might automatically turn to just setting appointments, touching base, and otherwise communicating with the potential customer over the phone. However, that’s not all that selling merchant services over the phone entails. Actually selling merchant services over the phone consists of every step of the process including consultation, implementation, and even signing the contracts. This all occurs from a remote location.

While this makes the business model somewhat convenient, it also makes having success in phone sales extremely difficult. In traditional sales, you have the opportunity to interface with your clients directly and speak with them. With phone sales, however, you will have to do all of this over the phone and digitally. The barrier is greater, and that is why so many fail when they don’t have a plan to address these issues.

However, it doesn’t mean that selling merchant services over the phone is impossible. Actually, hundreds of reps all over the country have success selling these services over the phone on a daily basis. Those with a good plan, sales skills, and some experience interacting with clients over the phone most definitely have a path to success............... Read More

Difference Between ISO (Independent Sales Organization) and Sales Agent

In this industry, you will often hear the words “merchant services agents,” “Member Service Providers,” and “Independent Sales Organizations” used in a similar context, as if all three of these things are the same. The truth is that these terms actually refer to distinct roles in the credit card processing business. If this seems confusing to you, don't worry; all of these terms will be explained in this article, as well as their relationships to the credit card associations. We will also go over how you might go about becoming a merchant services ISO or an MSP.

After we've sorted all of that out, we'll go over what the advantages and disadvantages are of working in the industry as each of these roles. Getting an idea ahead of time of what each of these entails will hopefully save you from making a lot of mistakes early on in your business ventures.

What Every Term Means - First of all, let's get everything perfectly clear by defining the terms that we've mentioned so far:

ISO (Independent Sales Organization) – This is basically the ISO credit card processor, the company that serves as the middle man between the credit card companies and the merchant. It will often provide terminals to the merchants, as well as tech support, training, and customer service. Another common term for this is “merchant service company.”

MSP (Member Service Provider) – ISO is a term often used by Visa, and so MSP is basically MasterCard's version of this. They both mean roughly the same thing. However, to make things a little more obscure, MasterCard also uses the term ISO, but it means something different. Basically, in their case, an ISO offers services that are not processing and transaction services, like customer service and lead generation. For our purposes, though, don't worry too much about these subtle distinctions. They are basically the same thing. For the sake of simplicity, let's just assume that we're including MSPs when we use the term “ISO” from now on.

Sales Agent – This role is completely different from the above mentioned roles. A merchant services agent is a third party that sells the services of merchant services ISOs and MSPs. Since merchant services companies often like to concentrate on processing credit cards and offering POS solutions, they will contract sales agents to find merchants to work with. A sales agent doesn't have to pay the high association fees like an merchant services ISO does, but he can't do business in his own name and have a merchant services ISO program with an ISO or MSP company.

What is the Relationship Between an ISO / MSP / Sales Agent and the Processing Banks? - You probably realize that merchant services ISOs are not banks, and that these organizations need banks to ultimately perform the transactions. Every merchant services ISO will need a sponsoring bank, one who is a member of Visa and MasterCard's respective associations. In practice, these banks will usually not take on small merchant service companies, and actually most merchant services ISOs use larger ISOs as intermediaries between them and the banks....... Read More

Merchant Services Residual Income : Credit Card Processing Commission Structure

If I had to make a rough estimate, it seems to me that about 90% of merchant services agents aren't actually very familiar with their residual splits and how they work. This isn't a great position to be in and you don't want to be in the dark, so take a look at these tips to get a good grasp on the subject:

1) First of all, do you actually own your residuals for the life of you account? If not, then years of work on your part could just disappear literally overnight. You could have been working tirelessly to build up a huge portfolio, but it would all be down the toilet simply because you stopped selling for awhile. Many ISOs have these stipulations, where you're required to bring in new accounts every certain amount of time, or your residuals are lost. Does that sound fair to you?

So many agents fall for this racket. Don't do this, no matter how much bigger your part of the split will be. Over the long-term, it's just not worth it. You're trying to build long-term passive income here, not turn your work in sales into an ordinary job—that's a waste of a great opportunity. Make sure you ask about this before you choose a merchant services ISO program. Tell them to give you an exact play-by-play of what will happen if you decide to leave the business. If the answer is “You will lose your residuals,” then walk away. Also, if you can't sell your residuals, then reconsider as well, since this is an indication that you don't really own them......... Keep Reading

North American Bancard: ISO Agent Sales Partner Program Details

As one of the largest merchant services providers, the North American Bancard agent program helps you grow your portfolio and increase profits. North American offers a great partner program that provides ample opportunity to increase your sales and market share. You get great sales support, innovative products, and a larger bottom line when working with them.

Products and Services

The North American Bancard merchant services agent program offers the features you’d find with any large merchant's services provider. They offer both eCommerce and retail programs, but their bread and butter is the retail program.

Free Equipment

North American Bancard provides free equipment with both chip and NFC-payment options. The ‘free’ component of the program, however, usually comes with strings, as it would anywhere else. Pay close attention to your contract to see what it means, such as free as long as you keep your services with North American or free as long as you sign a terminal lease.

Save Money on Merchant Processing

NAB offers a few options for the back-end processor. Originally, they worked with First Data and Global Payments, which they still do. But now, they also offer their own platform called EPX. If you use EPX, you may save money on interchange fees as NAB is in charge of what they charge you, meaning more money in your pocket......... Continue Reading